← Glossary

NPS (net promoter score)

A single-question loyalty measure (how likely you are to recommend), reported as promoters minus detractors.

NPS is a brand-level measure that frequently gets pushed down to individual agents, where it fits badly: an agent handling billing complaints will collect worse scores than one handling upgrades, regardless of how well either does the job.

Score a call today

Free credits on signup, no demo and no sales call.